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Creating a Google Ads Account

Driggs Title Agency

With over 3.5 billion searches per day and over 2 million websites on the Display Network, Google Ads is one of the most powerful channels to advertise to your audience. Goal: To create a Google Ads account that is ready to start running your first campaign. No Prerequisites or Requirements required. 

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Adding Google Analytics to a site (using GTM)

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Google Analytics is the most popular tool to measure website data to gather visitor insights. With it, you will be able to know the amount of traffic you are getting, and how your visitors are behaving inside your website.

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Adding Google Tag Manager to a WordPress Site

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Google Tag Manager is a great tool to add and manage multiple pixels and tracking codes without needing to edit the code of a site. Goal: To add Google Tag Manager to a WordPress site without any technical issues.

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Create Quick and Beautiful Google Data Studio Dashboards and Reports

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Reporting (especially when using data from multiple sources) can be a serious time drainer, creating a single report that automatically reports on your most important metrics in a glance can massively increase your productivity. Goal: To create a Data Studio dashboard that saves time and stuns agency clients. 

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How to reverse engineer your competitors’ Google Ads strategy

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Your competitors (especially if they have been investing in ads for longer than you) might have been optimizing their Google Ads strategy for a while, and they might have strategies in place that you could apply yourself.

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How to Launch a Lead Generation Campaign with Facebook Lead Ads

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Having a scalable, easy to set up, and maintain, lead generation campaign could make or break your business. Goal: To launch a Facebook Lead Ads campaign and integrate it with your email service provider (Ex: MailChimp, Constant Contact…).

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How to Plan your Facebook Ads Campaign

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Making changes on your Google Drawings template is much easier than doing them once they are already live on Ads Manager, besides that you get a clear picture of what’s overlapping and what’s missing.

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How to Structure Your Facebook Ads Account

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To scale and optimize your Facebook Ads campaigns you need to have a proper structure in place. If your account is disorganized, reporting and optimizing it will be a challenge, your teammates will not understand it and your campaign’s performance will suffer.

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Create Your Meta Business Suite

Driggs Title Agency

Facebook’s Meta Business Suite allows you to easily manage multiple business pages and ad accounts while also safely assigning roles to your employees or contractors. Your Facebook Ad account will allow you to set up your first campaigns promoting yourself to the 2.85 billion active Facebook users worldwide in 2021.

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How to select your Facebook Ads targeting

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Your Ad Set’s audience can make or break your campaign. This lesson will help you select the right audience to use on your Facebook Ads’ Ad Sets.

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