With over 3.5 billion searches per day and over 2 million websites on the Display Network, Google Ads is one of the most powerful channels to advertise to your audience. Goal: To create a Google Ads account that is ready to start running your first campaign. No Prerequisites or Requirements required.
Start CourseGoogle Analytics is the most popular tool to measure website data to gather visitor insights. With it, you will be able to know the amount of traffic you are getting, and how your visitors are behaving inside your website.
Start CourseGoogle Tag Manager is a great tool to add and manage multiple pixels and tracking codes without needing to edit the code of a site. Goal: To add Google Tag Manager to a WordPress site without any technical issues.
Start CourseReporting (especially when using data from multiple sources) can be a serious time drainer, creating a single report that automatically reports on your most important metrics in a glance can massively increase your productivity. Goal: To create a Data Studio dashboard that saves time and stuns agency clients.
Start CourseYour competitors (especially if they have been investing in ads for longer than you) might have been optimizing their Google Ads strategy for a while, and they might have strategies in place that you could apply yourself.
Start CourseHaving a scalable, easy to set up, and maintain, lead generation campaign could make or break your business. Goal: To launch a Facebook Lead Ads campaign and integrate it with your email service provider (Ex: MailChimp, Constant Contact…).
Start CourseMaking changes on your Google Drawings template is much easier than doing them once they are already live on Ads Manager, besides that you get a clear picture of what’s overlapping and what’s missing.
Start CourseTo scale and optimize your Facebook Ads campaigns you need to have a proper structure in place. If your account is disorganized, reporting and optimizing it will be a challenge, your teammates will not understand it and your campaign’s performance will suffer.
Start CourseFacebook’s Meta Business Suite allows you to easily manage multiple business pages and ad accounts while also safely assigning roles to your employees or contractors. Your Facebook Ad account will allow you to set up your first campaigns promoting yourself to the 2.85 billion active Facebook users worldwide in 2021.
Start CourseYour Ad Set’s audience can make or break your campaign. This lesson will help you select the right audience to use on your Facebook Ads’ Ad Sets.
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