Having a scalable, easy to set up, and maintain, lead generation campaign could make or break your business.
To launch a Facebook Lead Ads campaign and integrate it with your email service provider (Ex: MailChimp, Constant Contact…).
Your Facebook Lead Ads campaign is collecting leads for you on autopilot and those leads are being nurtured by your email marketing workflows.
● You need a Facebook Ads Account and a Business Page.
● This Lesson covers a detailed process to integrate Facebook Lead Ads with MailChimp, this lesson of the class assumes you already have a MailChimp account. If you are using any other ESP that integrates with Zapier the process could vary slightly. You can find a list of tools that integrate with Zapier, here.
Where this is done: In Meta Business Suite, Facebook Ads Manager, and your current ESP provider. When this is done: Every time you want to launch a new Facebook Lead Ad campaign. Who does this: The person responsible for Advertising or Email Marketing.