Your real estate signs represent an opportunity. They are your biggest advertisement and your first impression toward potential clients. It’s important to choose the right sign material if you want your sign to be as effective as you are.
What makes a real estate sign effective?
For starters, you want a real estate sign that will last a long time. You probably want to reuse your signs as many times as possible. So you definitely want a durable material. You also want your sign to last in the harsh weather such as snow, rain and even extreme heat. A resistant material is certainly important. Longevity is also key. How long will your sign look shiny and new? You don’t want a sign that fades easily. You’re also going to be traveling with your real estate signage, carrying it from house to house. A lightweight material makes it portable.
How am I going to find all that?
You already have! There are two sign materials in particular that we recommend for real estate signage. Just choose the one that fits your needs best.
Aluminum is the most popular sign material when it comes to real estate, and for good reason. Because aluminum is strong, it makes for a super durable sign. You won’t need to replace it after a few uses. Aluminum is also weather resistant, holding up well to harsh conditions.
If you’re looking for a sign with high longevity, you’ve found it. And while most companies offer only an economy grade finish on aluminum, we offer a high grade finish, which extends the life your sign by years. By opting for the high grade finish, you maximize the value of your sign. It will still look fresh and new over time, which ultimately means thousands more views and possibly hundreds of more sales – without having to buy a whole new sign.
Aluminum is also extremely lightweight, which means you don’t have to struggle with lugging your real estate signage all over town.
If you’re looking for an extremely lightweight sign for temporary use, coroplast will get the job done. But because it is less sturdy than aluminum and doesn’t last nearly as long, we recommend coroplast signs for temporary use only. For example, they are a favorite for campaign signage.
Most likely, you’ve chosen aluminum
Obviously, aluminum is perfect for your real estate sign because it will last a long time, allowing you to use it again and again. Plus, its weight makes it easy to travel with.
If you have any questions – about material, design, or anything else – please contact our sign specialists. We’re always here to help!
by Kara Klein